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The ‘cult’ of Tesla, what next for the shares?

Tesla Model 3

Tesla’s increasing sales and rising share price have convinced a growing number of investors and traders to buy its shares. We consider its rising popularity, future prospects and threats to continued share price growth.

A great company and a great investment are two very different things. For example, a business can have a dominant market position and stunning growth prospects. However, if its valuation is too high, it can prove to be a disappointing investment because its ‘best case’ future scenario has already been priced in by the stock market.

In our view, Tesla Inc (US:TSLA) can be described as a ‘great’ company. It is extremely popular with consumers, operates…

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