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Bonkers Bargains: Mulberry

Bonkers Bargains

Having experienced a dramatic rise and fall over the past decade, Mulberry faces an uncertain future that could include cost cuts and lower demand for its products. However, in our view its brand value and growth opportunities are not fully reflected in its current valuation.


The past decade has been a ‘rollercoaster ride’ for luxury leather goods producer and retailer Mulberry (LON:AIM), previously one of AIM’s largest companies.


Having traded at 2470p per share eight years ago, it now has a share price of less than one-tenth of that figure.

While it faces potential threats such as weak trading conditions in a highly competitive marketplace, its brand value and online growth opportunities could provide catalysts for its share price.

Therefore, in our view,…

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